Analytics

Analytics allow you to make smarter decisions regarding your business’ content strategy. Browse the latest insights and get actionable tips to improve your performance and your audience’s engagement.

Top 5 Social Media Analytics Tools For Your Business’ Needs

Imagine putting so much effort into your social media campaign but there’s no growth. No new followers, no engagement, no…

1 year ago

Content Analytics: How to Identify Trends and Improve ROI

In the age of content saturation, short attention spans and — dare I say it — fake news, audience engagement…

1 year ago

Dark Social: An Expert Guide to Answer All of Your Questions

Although the concept of Dark Social has been around for a while, many don’t recognize it as a challenge in…

1 year ago

Dark Social Calculator – Estimate your traffic from private channels

We've recently launched our Dark Social Calculator that estimates the traffic coming from private channels (dark social). If you're in…

2 years ago

Dark Social 2018: GetSocial Research Report

In 2018, Dark Social cannot be ignored by marketers. Private channels are dominating the digital landscape. The way we share…

2 years ago

Unlock Micro-Influencers Powers with Dark Social

Open any marketing magazine or visit any digital marketing site. It won’t be long before you come across the buzz…

2 years ago

A rise in private sharing – Content Trends Report 2018

Last month BuzzSumo published their Content Trends Report 2018 analyzing 100 million articles published in 2017. The main finding is that…

2 years ago

What is Dark Social? The Truth and 4 Myths

**NOTE**: This post was updated on 17 June, 2019. A simple search on Google will open the door for thousands…

3 years ago

The State of Social Sharing in 2017

Social Marketing is becoming more and more complex. Every year new challengers try to grab some of Facebook’s market share.…

3 years ago