Social media has had such a strong impact on B2B and B2C marketing that the role of the SM Strategist is one of the most (…)
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Influencers: The oxford dictionary defines it as those with the capacity to have an effect on the character, development, or behavior of someone. I find (…)
Welcome to the very first interview on our blog. Interestingly, it isn’t an interview with some notorious expert in digital marketing, e-commerce or advertising, topics (…)
If you were born between 1980 and 2000, congratulations! You are part of “The Millennial Generation”, one of the most “coveted consumer demographics for brands (…)
Failure: talked about, feared, uncomfortable, unwelcome, obnoxious, displeasing. We all hate it. The goal of this blog post is to show you why you shouldn’t (…)
What do 12 celebrities, an old man from Texas and one of the best football players in the world have in common? At first glance, (…)