Sharing has changed. Social has changed. Dark Social has risen. Non-voice time spent on mobile devices is expected to grow by 403% in just 5 (…)
Category: Dark Social
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Dark Social, a term coined by Alexis C. Madrigal, is attributed to traffic coming from shares made in private channels such as WhatsApp, Facebook Messenger, Email, etc. Learn more about the topic as we help our customers make use of this data.
Recommended read: Debunking the Myths of Dark Social
Today, marketers focus a lot on understanding how social media drives their business. Reporting, results, revenue, and return on investment are four R’s that are (…)
Tracking Dark Social Sharing isn’t hard, and it’ll give you fresh insights about audience engagement Marketers invest a lot of time (and money) to understand (…)
So this happened last night in Portugal: a controlled (?) explosion took place in a large quarry at about .. 11PM. Soon, people around the area, (…)
Ok. It’s not news. Social sharing buttons have been widely recognized as one of the most important tools any website should have and normally come (…)